Pricing module state matrix
How the trip planner's pricing adapts as the agent learns the route, dates, journey type and party, with the rule and the agent's next question for each state.
Working prototypes, interactive specs, user testing and decision logs.
How the trip planner's pricing adapts as the agent learns the route, dates, journey type and party, with the rule and the agent's next question for each state.
The chat beside a visual canvas of destinations, comparisons and fares. Validated in user testing rounds 1 and 2.
A single conversation with destination cards inside the chat, testing whether the conversation alone can carry the journey.
Moderated usability test of prototype v1.0 (15–17 Jul 2026): findings by screen, priority findings and participant notes.
Moderated usability test of prototype v2.0 (30–31 Jul 2026): the agent + canvas model validated, with the next focus on the conversation.
The key product, UX and pricing decisions and the milestones behind them, with what’s still to settle.
The “What landed this week?” companion in all five states: ready, in progress, saving, submitted and error.
Why one designed weekly email beats many subscriptions, and the editorial system behind it.